11 Oct 2024
Home furniture retailer EQ3 has added a 3,600-square-foot Palliser Studio to its 6,863-square-foot space. This collaboration comes after a Palliser Studio was added to the sister company’s flagship store in Winnipeg, a joint venture complimented by their shared commitment to craft and insistence on longevity.
The studio (store-in-store) concept offers a large footprint within EQ3’s retail space dedicated to Palliser collections. Known for personalized premium upholstery, Palliser Studios includes a curated product offering limitless configuration options, cover choices, leg finishes, and accessories.
Exclusive to Palliser Studio, the space has a Design Center to help customers configure their ideal sectional, sofa, bed, or chair. The Design Center helps to visualize all options, accessories, and cover choices using large-scale fabric and leather swatches and the Palliser Interactive Designer™ (I.D.) – a one-of-a-kind touch screen incorporating 3D modelling technology, live pricing, and endless product details, helping to create an enhanced shopping experience for both the sales associate and customer. Consumers can add products to their virtual cart and email themselves a summary of their custom creations.
This Fall, EQ3 showrooms across Canada will add a curated selection of Palliser’s accent chairs and recliners to their product library, furthering the reach and collaborative spirit between the two brands.
“Purchasing furniture can be daunting for some consumers”, says Peter Tielmann, Palliser CEO. “Giving the right amount of choice, while enhancing the buying process, is a key differentiator for Palliser.”
First opened in 2005, EQ3’s Toronto showroom is located on iconic King Street in the city’s Design District. Already established as a destination for residential and commercial interiors within the GTA and beyond, the King Street showroom is proud to be expanding its reach, extending its product offering, and enhancing the overall shopping experience for new and returning customers alike.
Join EQ3 on Wednesday, October 16th from 6-9 pm as they celebrate the expanded EQ3 King Street showroom and the official launch of Palliser Studio.
For sales inquiries, contact:
Jeffery Machado, Store Manager of EQ3 King Street at jmachado@eq3.ca.
