Alsorg launches a new furniture brand Wriver that aspires to empower spaces

06 Jul 2022

Alsorg has recently launched Wriver - an all-new luxury furniture brand that weaves rare craftsmanship with material innovation.

Alsorg has recently launched Wriver - an all-new luxury furniture brand that weaves rare craftsmanship with material innovation. The new brand revealed its high-quality collection at the India Design ID in the month of May, which featured a vivid range of quality products that make luxury accessible to design-conscious consumers.

While the pandemic brought a pause to our worlds, it also taught us the importance of comfort and occupying space that inspires one. Based out of Gurugram and carrying the legacy of Alsorg, Wriver was founded in 2021 to synergize rare craftsmanship and material innovation with comprehensive savoir-faire to produce premium quality, unmatched designs for empowering interiors. Their collections are detail-oriented and made in collaboration with some of the brightest minds in the industry, guaranteeing uncompromised comfort and distinct style.

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On the other hand, Wriver’s products enable the interior design and architecture community to source premium quality designs, becoming stimulating tenets of their design. Proudly donning the ‘Made in India’ tag, the brand aspires to put India on the world map of design.

Sajal Lamba Co-founder & Director, Wriver

Talking about the brand's intention, Wriver Founder and Spokesperson Sajal Lamba shares, “Wriver is new-found energy in Indian design, where intuitive design finds its rhythm in bespoke interiors. It is the estuary, the amalgam of refined sensibilities, international technical know-how, and decades of experience in creating and curating personalized spaces.

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With this launch, Wriver prepares to carve a niche in the market of price-sensitive luxury furniture and establish a loyal community of design-conscious consumers; it is imperative for the brand to have a compelling story to tell and shape pieces that empower.”